In a statement made by The Bravern, DNA 2050 will open a denim shop selling some of the most sought-after jean brands. The new concept store, DNA 2050, will sell over 30 men’s and women’s denim brands.
Some of the brands they will carry are True Religion, 7 For All Mankind, PRPS, Citizens of Humanity, AG Adriano Goldschmied, Paige Premium Denim, Joe’s Jeans, Rock & Republic, J Brand, Siwy, Notify, Mih, Justin Timberlake’s William Rast Jean Shop, Blue Notch, Denim and Thread, Stitch’s, Corpus, and vintage Levi’s will also be offered.
Founder Iraklis Karabassis, a part of IK Retail Group – which creates forward-thinking luxury retail concepts, stated, “DNA 2050 came about as we recognized a gap in the contemporary market for quality, trendy concepts for men and women in a multi-brand environment. Our goal is to be the ultimate destination for the trendy denim shopper in every market we enter.”
DNA 2050 also has stores on Broadway in New York City, at Tysons Galleria in McLean, Virginia, and a planned opening in September at The Shops at 900 N. Michigan Avenue in Chicago. The Store at The Shops at The Bravern will open in September.
