, a company that makes indoor cycling fitness equipment, is opening a showroom come June at Bellevue Square on the first floor, across from Tiffany & Co. The company has over 20 locations across the United States.

Peloton positions themselves as a “A private indoor cycling studio in your home” according to their website. The bikes have a carbon steel construction and feature a large and vibrant touchscreen monitor. The big differentiator for the company is that they feature live, immersive experiences for riders at home. Additionally, these experiences are socially connected. There are up to 14 daily live rides, and over 4,000 on-demand classes.

The bikes run $1,995, and requires a $39/month subscription to access the live and on-demand content.

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